Influur · Founder Copilot Case Study JJELLYFISH built a full sales foundation Influur's team can now run on its own.
- Industry
- Martech
- Funding Stage
- Series A
- Engagement
- Founder Copilot
Influur is a Miami based creator marketing company led by four co-founders. It built the business on campaign services for major brands, then in 2026 shifted to Pulse, an AI product that helps music labels find and activate creators. Influur engaged JJELLYFISH's Founder Copilot to build the sales motion that the product shift required.
The Challenge
Influur knew how to win campaign work, but selling software to labels was a different game. The founders were selling Pulse themselves, and there was no predictable sales machine behind them: no shared pipeline, no standard contracts and no agreed way to price and propose the new product. Large label deals needed a structure the team had never had to build.
The Solution
In 2026, JJELLYFISH embedded as the founders' sales advisor, with a weekly pipeline review and a separate strategy session. Together they stood up a CRM pipeline with required fields, a standard MSA and three SOW templates, Pulse proposal templates, a discovery kit and a fifteen minute intro call guide. JJELLYFISH also added a post call scorecard, advised on sales compensation and helped define the account manager role and onboarding playbook.
The Results
Influur went from zero to $300K ARR in four months. By October it had the foundation it lacked in February: standard agreements, a working pipeline and a team to run it. The revenue leader JJELLYFISH helped interview now runs the sales motion JJELLYFISH built, with a certification model to train the team against. Pulse V2 launched in October. The founders have documented ways to price, propose, onboard and manage accounts, and the team can take it from here.
Valeria Angelini, Co-Founder & Chief Product Officer10 out of 10. We have learned so much... Back in February, we didn't have anything aligned.
You helped us go from zero to $300K ARR in four months and played a big part in building and solidifying our sales team. That's not something we take for granted.
